The Sales Playbook
Has Changed.
Your Team Needs a
New One.
Keynote speaker Michael Tracy teaches sales teams and
business leaders how to win buyers, build authority online, and close more deals in today’s digital marketplace.
President of
Brian Tracy International
20+ years building companies
100,000+ professionals trained across
20 countries
The Sales
Playbook Has Changed.
Your Team Needs
a New One.
Keynote speaker Michael Tracy teaches sales teams and business leaders how to win buyers, build authority online, and close more deals in today’s digital marketplace.
The Talks That
Build Revenue
Speak to Sell
How to Turn Any Stage Into a Revenue-Generating Platform
Most sales professionals are working too hard for too little return because they’re selling one person at a time. This keynote introduces the Speak to Sell system:
a complete methodology for using speaking, content, and modern digital platforms to generate qualified leads, build authority, and close more clients without cold calling, chasing, or grinding. Michael shows audiences how to identify the modern stages where their buyers already live, show up with instant credibility, and deliver a message that sells before a single sales conversation ever begins.
Best for: Entrepreneurs, coaches, consultants, sales professionals, and business owners ready to move from one-to-one selling to scalable one-to-many revenue generation.
Unlimited
Sales Success
How to Turn Any Stage Into a Revenue-Generating Platform
Most sales professionals are working too hard for too little return because they’re selling one person at a time. This keynote introduces the Speak to Sell system:
a complete methodology for using speaking, content, and modern digital platforms to generate qualified leads, build authority, and close more clients without cold calling, chasing, or grinding. Michael shows audiences how to identify the modern stages where their buyers already live, show up with instant credibility, and deliver a message that sells before a single sales conversation ever begins.
Best for: Entrepreneurs, coaches, consultants, sales professionals, and business owners ready to move from one-to-one selling to scalable one-to-many revenue generation.
Selling in the Modern AI World
How to Win in a Marketplace That Has Completely Changed
The rules of selling have changed. The buyers have changed. The platforms have changed. But most sales training hasn't kept up. In this keynote, Michael shows audiences what elite sellers are doing differently: how they use video, virtual presentations, social media, and digital content to build trust at scale, stay top of mind, and close business from platforms most professionals are barely using. The professionals dominating their markets right now are not working harder. They are selling smarter.
Best for: Sales leaders, entrepreneurs, and business owners who know their current approach is losing ground and are ready to modernize.
Maximum Productivity
The Discipline of Doing What Matters Most
Revenue doesn’t come from being “busy.” It comes from being focused on the right things at the right time. This keynote draws on foundational productivity principles refined over decades by Brian Tracy and battle-tested by Michael across multiple businesses and sales organizations. Audiences learn how to identify the activities that actually drive results, eliminate the noise that kills momentum, and build the daily habits and systems that separate high earners from everyone else. Direct, actionable, and built for people who are serious about performance.
Best for: Sales professionals, entrepreneurs, executives, and high performers who want to produce more without sacrificing everything else to do it.
Selling in the Modern AI World
he Proven System to Multiply Your Income
And Business
Whatever you’re doing, you are selling something. You could be selling yourself, your company, your product or service, an idea, or an opportunity. Knowing how to sell is the skill set that will determine how much money you make in your lifetime. Michael Tracy will teach you practical steps, tactical applications and insights that will help you improve continuously. Most importantly, you will learn a proven process that can be applied again and again to increase your sales, grow your business or accelerate your career.
Best for: Sales professionals, entrepreneurs, executives, and high performers who want to produce more without sacrificing everything else to do it.
Close that Sale!
The 34 Best Sales Closing Techniques
Ever Discovered
Sales doesn’t end with a great presentation. It ends when the customer says yes. Michael delivers the most practical, field-tested guide to closing sales in today’s competitive marketplace. This is not theory. This is not outdated “pressure selling. This is how top performers close consistently—ethically, confidently, and predictably.Drawing on decades of real-world experience and thousands of sales conversations across industries, Michael reveals the exact mindset, language, and structure used by elite closers to turn hesitation into commitment. Brian Tracy brings the timeless principles that have helped millions succeed in sales. Michael Tracy adds the modern application—real conversations, real objections, and real results in today’s market.
Best for: Sales professionals, business owners, entrepreneurs, sales leaders, and high performers who want to present, sell, and close.
The Speaker Organizers Trust to Deliver
There is no shortage of sales speakers. What is rare is a speaker who has actually done the work at scale and can teach it in a way that sticks.
Michael has recruited, trained, and led sales teams of thousands. He has built businesses from the ground up and sold them. He has trained professionals in 20 countries across industries ranging from technology to real estate to professional services. He is not summarizing someone else's research or presenting a framework he read about. He is teaching from twenty years of personal experience at the highest levels of sales leadership and business building.
He also holds a position no other speaker does: as President of Brian Tracy International, he carries forward one of the most proven and widely respected bodies of sales and success knowledge in the world, while actively evolving it for the digital, AI-driven marketplace his audiences are competing in right now.
Event organizers who book Michael report the same outcome: audiences that leave with something they can actually use.
Ideal Event Types
Sales conferences and annual kickoffs
Entrepreneurship and business growth summits
Corporate trainings and professional development programs
Leadership retreats and executive offsites
Speaker, coach, and facilitator trainings
Intimate workshops and boardroom sessions (10–20 participants)
Audience Levels
Sales teams and business development professionals
Entrepreneurs and business owners
Executives and senior leadership teams
Managers and emerging sales leaders
Coaches, consultants, and service professionals
Formats
Keynotes
Interactive workshops
Half-day and full-day trainings
Breakout sessions
Virtual presentations
Custom-designed sales training programs
Heard From the Stage
“We hired Michael for one of our training seminars. His storytelling is engaging and kept every attendee watching and wanting more. The feedback from our attendees was wonderful. I highly recommend you hire Michael to speak at your next event. You won't regret it.”
Brandi Rogers
Award-Winning Marketer and Entrepreneur
“Michael Tracy is an outstanding personality. He’s a great coach, trainer, and public speaker. He has great knowledge of sales and leadership development and brings energy and innovative ideas that actually work in practice. I highly recommend working with him.”
Piotr Romanowicz
CEO, RENT-nieruchomosci
“Michael spoke for four hours at our Self Made Conference in London in front of 300 people and he was amazing. The audience loved every minute. I would highly recommend Michael as a speaker or trainer at your event.”
Dr. Byron Cole
International Speaker and Business Mentor
“My team and I attended Michael's Sales Journey workshop. Great content, coaching, and teamwork. We picked up successful new skills and left with the tools and confidence to be more effective with our clients. Highly recommended.”
Y'vonne Ormond
Founder and CEO
Heard From
the Stage
“We hired Michael for one of our training seminars. His storytelling is engaging and kept every attendee watching and wanting more. The feedback from our attendees was wonderful. I highly recommend you hire Michael to speak at your next event. You won't regret it.”
Brandi Rogers
Award-Winning Marketer and Entrepreneur
“Michael Tracy is an outstanding personality. He’s a great coach, trainer, and public speaker. He has great knowledge of sales and leadership development and brings energy and innovative ideas that actually work in practice. I highly recommend working with him.”
Piotr Romanowicz
CEO, RENT-nieruchomosci
“Michael spoke for four hours at our Self Made Conference in London in front of 300 people and he was amazing. The audience loved every minute. I would highly recommend Michael as a speaker or trainer at your event.”
Dr. Byron Cole
International Speaker and Business Mentor
“My team and I attended Michael's Sales Journey workshop. Great content, coaching, and teamwork. We picked up successful new skills and left with the tools and confidence to be more effective with our clients. Highly recommended.”
Y'vonne Ormond
Founder and CEO
Michael Tracy has brought his expertise to stages and events for:
How to Bring Michael to Your Event
The process starts with a straightforward discovery call.
Michael takes time to understand the goals of the event, the makeup of the audience, and the specific outcomes the organizer wants people to walk away
with. The content is then built around that, not retrofitted to it.
After the event, Michael follows up directly to identify any ways he can continue to support the organization or team.
If you’re looking for a speaker who combines rare real-world credibility with immediately actionable content, the next step is simple.